Kimberley Sunbury launched on Saturday 25 February 2023 with unprecedented demand and extensive free media coverage, while other developments languish with poor enquiry and falling sales rates.
This March in Sydney, the Sydney Gay and Lesbian Mardi Gras Parade takes place back-to-back with World Pride – the biggest queer party on earth. The world will be watching. And brands want in.
Artificial Intelligence is a hot topic at the moment, and with the latest AI technology – ChatGPT being released to the public we get to witness the good, and the bad but also we get to learn what it’s all about.
Do tough times become even tougher when your brand commands a premium price? We explore three handy economic concepts that will stand premium brand marketers in good stead through tough times.
The Town Square team takes a look back at one year of Meta, and the take up of the metaverse. What’s in a name? Facebook by any other name isn’t smelling so sweet.
Town Square Creative Director, Brendan Day, discusses the thinking behind St John Ambulance Victoria’s new campaign Know First Aid in a piece by Brad Howarth for CMO Australia.