Rewriting the rules of AFL merch with HoMie

HoMie is redefining what AFL merch looks like with the launch of its latest collaboration, a limited-edition collection of heritage-inspired knits that can be worn anywhere.

An Aussie icon at Tasting Australia

Following the success of The Ghan activation in 2025, the experience was reimagined for sister train Indian Pacific at this year’s Tasting Australia for Journey Beyond.