To launch the new Melbourne Skydeck we created a campaign that is a metaphor for the excitement of a teenager’s journey through the many highlights and experiences of this epic attraction.
The film is centred around a
choreographed/interpretative
dance that evolves with each
experience.
On another level - Melbourne Skydeck - TVC
We partnered with Collider on
production and licensed the epic local
track ‘Dreams’ direct with the artist.
The dimensional design language is
a celebration of the perspectives that
Skydeck offers of Melbourne.