
APT
Australia
Take Two
Partnering with Australian-born celebrity chef, John Torode, of MasterChef UK fame and the popular BBC series Australia, we introduced Brits to the Kimberley wilderness, a place even John had never been.

We produced a series of episodes
following John Torode's adventures
through The Kimberley.
Brits were encouraged to watch
the episodic content online
through a 15" teaser TVC.



The films were supported by print,
online and social that brought the
many dimensions of the trip to life.






