Homes for Homes is another innovative funding model by The Big Issue to help end homelessness. We created a distinct brand with contemporary universal appeal for everyone from homeowners to bankers.
The iconography represents the community's shared responsibility to house those without a home.
The photography by Melbourne's Tom Blachford is about how all types of homes are needed to help.
The brand is being launched across B2B audiences with the consumer launch planned for 2022.