Snowdome Foundation
Snowball Cucina
In 2023 we created the masterbrand for Snowdome Foundation’s
inaugural Snowball fundraising event. In 2024 we developed its
next iteration, Snowball Cucina, centred around a heartwarming
Italian family kitchen.
The work was inspired by
the Italian phrase ‘La Cucina
Piccola Fa La Casa Grande’
which translates to ‘A little
kitchen makes a large home’.
The imagery was sourced from
the personal photo albums
of Snowdome’s friends and
affiliates to further reinforce the
idea of family coming together
for a common cause.
When it came to designing the event
identity, we wanted to focus on the familiar
and nostalgic charm of old Italian home
kitchens, rather than cliché trattoria tropes.
The theme and identity was brought to life
on the night by stylist Lauren Frazer, with
food by renowned Melbourne-Italian chef
Guy Grossi and catering by Cookes Food.
