‘A Taste of Journey Beyond’ at Adelaide Parklands Terminal

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‘A Taste of Journey Beyond’, created by Town Square, invited guests to sample the brand’s best trips, experiences and of course food all served up by the team who deliver them every day of the year.

On Wednesday 20 March, Journey Beyond hosted their annual launch event introducing highlights across their extensive product portfolio of iconic Australian travel brands for the next 12 to 24 months.

The successive long lunch took place at Adelaide Parklands Terminal, with the main event taking place on the train platform, right beside The Ghan, Indian Pacific and Great Southern—the first time all three iconic locos have done so together.

Hosted by CEO Chris Tallent, with words from MP South Australian Minister for Tourism and Multicultural Affairs Zoe Bettison, plus GM Marketing Justine Lally, EGM Rail Expeditions David Donald, GM Trade and Sales Alicia Triggs, and EGM Outback Spirit John Barnett.

The team announced big things to come for Indian Pacific, Outback Spirit and new brand collaborations with Paspaley and Jurlique.

We are proud to continue our partnership with Journey Beyond, a travel company that is dedicated to taking guests deeper on journeys across Australia and the world while contributing so much to the South Australian economy.

If you’d like to learn more about Journey Beyond and all their epic travel brands, visit their website here. If you’d like to discuss how we could help bring your next event or brand activation to life, contact Alison.